The Most Eclectic
by Ella Nwagbo
If you’re eager to explore an exciting, rewarding and spectacular jewellery tradeshow, you’ll find everything you could possibly want at the VOD Dubai International Jewellery 2019 Show – a joint venture between the Italian Exhibition Group (IEG) and the Dubai World Trade Centre (DWTC) taking place in Dubai’s Emirate City from November 13 to 16, 2019.
VOD DIJS provides the latest showcase of the finest jewellery collections and packaging technology, right at the heart of the most regional market in the Middle East – Dubai. Only VOD DIJS offers such a comprehensive overview of the local, regional and international luxury jewellery brands, drawing international trade visitors annually from more than 80 countries. As a result, VOD DIJS has acquired the reputation of the most important meeting place for key retailers, trend-setter, jewellery experts, buyers and the media.
For its 3rd edition, VOD DIJS will present a rare collection of pioneering jewellery brands for discerning visitors in 4 different categories; the most coveted gemstones and diamonds, a concentrated section for fine jewellery, a distinctive mix of global brands, and a category dedicated to packaging and technology. The main goal: to connect exhibitors and visitors with key decision-makers and trend-setters from the global jewellery industry, while establishing strategic partnerships.
The upcoming event will unveil a fantastic display of over 500 luxury jewellery brands from more than 27 countries and will be available to affluent consumers and jewellery professionals. Some of the jewellery exhibitors will include; “YOKO London – The world’s finest pearls” – frequently worn by A-list celebrities including Michelle Obama, Zendaya and Katy Perry, “Italian luxury brand – CASATO” – worn by movie stars like Gabrielle Union, Hannah Jeter and Joanne Froggatt, and “multi award-winning jewellery brand – VASSILIKI” – hand crafted jewellery pieces of pure gold fused with precious stones.
At the heart of one of the world’s leading diamond trading hubs, VOD DIJS 2O19 will provide visitors with the opportunity to interact on a one-on-one basis with industry professionals and to establish direct relationships with key players in the luxury jewellery industry.
“The show plays a significant role in strengthening Dubai’s reputation on the global jewellery market, as well as positively influencing the jewellery market in the MENA region as a whole” says Daniele Villa, VOD DIJS director.
In partnership with the world’s leading airline – Emirates, premium interactive magazine – VISORE LAB, Dubai Design Academy, Dubai World Trade Centre and Italian Exhibition Group, this year’s VOD DIJS will deliver an avant-garde plunge into the luxury hub like never seen before.
Also set in place for this year’s show is the VOD DIJS Business Matchmaking Program. A strategic program that allows exhibitors to carefully organize business meetings with selected host buyers, ensuring the highest ROI for exhibitors, excellent time management and a real boost for their business networking. The initiative presents the golden opportunity for international jewellery brands to extend their network and to penetrate the market of the Middle East, Africa and Central Asia, as a result of Dubai’s central geographical location and its ever-evolving economic relationships. The program also provides complimentary hotel accommodation for eligible buyers along with incentives for host networking, ensuring topmost convenience, effective communication and time management to maximize all parties’ efficiency.
Last year, VOD DIJS set a new record with over 19,300 visits. 77% of the trade visitors including the 54% that closed major deals at the show expressed the relevance of VOD DIJS for their businesses. We also saw a huge spike in the word of mouth as survey showed that 82% of customers stated they’d strongly recommend the VOD DIJS show to a friend or colleague.
Perched on Dubai centre, this year’s VOD show promises to be dominated by a wide range of stunning jewellery exhibitors, providing a notion of choice for each visitor. As the most important jewellery trade event in the Middle East and North African region, you can be rest assured that VOD DIJS 2019 will be hosting a pinnacle of luxury jewellery, all waiting to give you a bright sparkle.